Think of communication coming down in the organization like a people being thrown in the water. It starts with a small mark but as it ripples out the circle becomes bigger and bigger.
If you are not clear in your communication, that is like throwing a fistful of pebbles in the water. It doesn’t take long at all for the circles to all of a sudden interrupt each other until you no longer see any individual pattern.
What this leads to is people 1-3 levels down being very confused as to what they are suppose to do, how it fits in to the company big picture, and what decisions they should make when they are confronted with two conflicts courses of action.
To fix this as a leader you just need two ingredients- clarity in your communication and distinct timelines or time windows you give with key initiatives.
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